Formed in October 1982 as a joint venture with BMW Japan Corp., Nicole Automobiles Co., Ltd. is the sole sales agent in Japan for the cars produced by Alpina Burkard Bovensiepen GmbH+Co.KG of Germany. Responding to the demands for higher class motorisation in the Japanese automotive market today, Alpina maintains a solid position through high levels in performance, quality and sophistication.
Although Alpina GmbH manufactures a limited quantity of only 1500 units per year, at present about 10% hereof is being supplied to selected customers in the Japanese market. As to the Alpina sales network, Nicole Automobiles conducts direct sales, and through the 190 nationwide outlets of authorised BMW dealers. In 2008 the company newly established the first exclusive Alpina showroom outside of Germany in Setagaya, Tokyo, facing the Todoroki Park.
Aiming for "Excellence", which is the corporate keyword of the Nicole Group, Nicole Automobiles is constantly striving to provide its customers with service and products of the highest quality.